Pros: smells good, all natural, easy to pronounce ingredients :)
I love this shampoo! I searched for sooo long to find a shampoo that doesn't contain phthalates, parabens, and sulfates. Most of the shampoos at my local health food store had toxins in them, so I was very relieved to come across Aubrey Organics' products! The GPB shampoo smells great, works well, and is toxin-free :) The only drawback I can think of is that you have to shake it a little prior to using it. But, that's not a big deal to me.
It's definitely worth the extra money for the investment in your health!