Ok, calling this an "educational toy" is a bit of a stretch, but they're fun. These are large, thick cards with bright pictures on them that have shiny/sticky/crinkly/fuzzy portions for young children to touch and enjoy. On the back they have the name of the item in English, Spanish, French (I think?), and Chinese along with pronunciation tips. They hold up well to typical toddler appreciation such as bending, throwing, stomping, and chewing, and for whatever reason both of my daughters love these things! This set might be our least favorite of the sets that we have, only because by the time she was counting, she was sorta "over" flashcard fun.