It is definitely more than *just* a blender!
I use it for quick and nutritious soups (I place chunky veggies in my personal bowl; DH & DD prefer smooth soups), peanut butter (again, I prefer a bit chunky and remove mine early and then create a super smooth version for DH & DD), flours, powdered sugar, ice cream, pancake batter (mmm...banana oat pancakes), syrup/fruit sauce, pasta sauce, and so much more than smoothies. Yes, I do make smoothies, too, but rarely.
My DD got hand, foot, and mouth disease a few years ago and refused to eat one thing because her poor little mouth was filled with awful blisters. She is already thin and the doctor was concerned. I sent out an email to our playgroup asking for ideas. One of the moms told me she would put her Vitamix and all the books and ingredients she had right then into a laundry basket on her front porch for me to pick up within the hour. I got it and went to work. DD drank EVERYTHING I made! (Her doctor was VERY pleased.) DH & I had fun creating recipes, etc. We had that thing for two weeks and reluctantly gave it back. I had made copies of our favorite recipes and tried to duplicate them with our food processor and blender (one base shared between the two). Um, no. There was no comparison. We planned to wait until our county fair since our friends (the one who let us borrow hers and others) had gotten refurbished ones there for less than the website offers them. I happened to be in Costco when Vitamix was doing a roadshow there and the price was comparable, especially since I knew I wanted the dry container and the fair didn't offer that at a discount. I didn't buy it right then, but brought DH back that night or the next day. He ate some ice cream that had cabbage in it and couldn't taste a thing.
Really, though, it was the ultra smooth peanut butter that did it. It was the month before the fair, but we had been saving and planning to buy it anyway so we were prepared. It is sooooo worth it!!!!