Quote:
Originally Posted by
amautik 
I read about these on another message board I go to, and I had no idea what they were talking about. They were talking about how great they were, etc., etc. And I had no clue. And then somebody gave me a link or explained it, and I think I may have sat at the computer with my jaw dropped open. I saw them in the store and couldn't believe my eyes! I told my mother about it last time I was visiting and she refused to believe that they existed and that people used them.
This commercial is about generating a need where there wasn't one before. All commercials are. This one seems to be pretty successful. Probably took a lot of money to put it on, plus the rest of the marketing around this product.
We greens need to become more clever about packaging our green message so that more people in the mainstream accept it. We're up against some very deep pockets of companies that are working to make those pockets even deeper. But we need to fight back.
Truthfully, I haven't seen the commercial: we have no tv. I consider it my act of civil disobedience.
Follow Mothering