I love sewing and especially coming up with new uses for old items. I am starting a business to sell upcycled goods of all kinds, and I am having trouble with a name/tagline.
There are a few things I want the business to focus on:
- Finding new uses for things that would be thrown away. the environmental issue is the main angle of my business
- "making green affordable" with a DH in grad school, I had the desire to buy local and handmade but it's hard to afford it. using recycled materials would allow me to make more affordable handmade items
- A few friends and I are trying to start a cloth diaper/mama cloth/upcycled childrens clothes business in Kenya to provide positive employment opportunities to poor women. i want the two businesses to be connected possibly with the same name
So the names I am thinking of are Kijani or One Earth.
Kijani means green in Swahili so it kind of combines both the US and Kenya business. I'm not sure if I should add something...like Kijani Creations, Kijani Crafts, Kijani Boutique. etc
One Earth refersto both the environmental aspect that we only have one Earth, and also the "shared humanity" aspect that we all share the same Earth, in the US and in Kenya.
The taglines I am considering are:
Reuse, recycle, re-create
Unique, Affordable, Earth-friendly
Upcycled products for the whole family
The Most Creative Way to Recycle
I'm not too thrilled with any of the taglines...
I want to take the next steps of registering the business and coming up with a logo, but I need to settle on the name and tagline first.
I'd appreciate any honest feedback, positive or negative. If you have any other ideas for names or taglines, please share! Thanks!!
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