Just FYI, most of the Ivy-League schools will not charge tuition to families making less than $60k. (And some will throw in housing, as well.) At state schools, there are potential scholarships, loans, work-study programs, Pell grants, etc.
Yes, my statement was very general. There are some incredible opportunities for students out there. Still, cost is the bottom line for many of us. If, when all is said and done, we don't qualify for such a full ride (and in many instances it would have to be full ride, not partial, especially if students have to live out-of-state, or anywhere they can't live at home or with relatives), we are going to have to get creative if going to college is what our kids truly want.
In general, not necessarily in response to this post: I don't mean to imply in any of my posts that college is a waste-- far from it. College creates incredible opportunities. As much as I wouldn't push college, I would also not actively discourage it, either. It is one of many possibilities in life, and it is not inherently superior (or inferior) to other paths. But I would encourage it as a path when they have an idea what they want to do with such an education. Interests change, and that's just part of life, but in general, I would discourage college just for finding oneself, or discovering what you want to do (though that inevitably happens regardless). In some instances, college is a end in itself--especially for philosophical pursuits or other such academia, and that's OK, too. But, again, I say that college is just one possible path, different from but equal to others. "Equal to"-- how? Satisfaction with one's life, a sense of purpose in the world, self-worth, discovery, intellectual stimulation, financial solidity... I'm sure I can think of more if I waste more time on this contraption.