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Question about advertising - Page 2

post #21 of 36

Ok, now I'm seeing Pfizer ads for ADHD medication??  Is that some sort of sick joke?  Pfizer on Mothering??  :irked

post #22 of 36

Can you flag them? 

post #23 of 36

How do I do that?  they are banner and side ads.

post #24 of 36
I thought the ads would be coming from your search engine not the site you are on. For instance, if you were looking for baby stuff on google then whatever site you went to would pop up with baby ads. Am I wrong?
post #25 of 36

This happens often.  Last time they said they really didn't have control over it.

post #26 of 36

Hi All, I'm moving this thread to the Site Help forum where it's better hosted. You can report an ad if you feel it is something unacceptable by posting to the Site help forum.

post #27 of 36

Hi ladies. :)

 

We sell a certain percentage of the ads - stuff that is really well targeted, like Ergo, Hyland's, etc.  And then we have the ad service ads.  Those are based on your cookies, sites you may have recently visited, and they show different for a lot of people.  A while back I got nothing but TV ads for shows like Mistresses because I had visited a TV site. LOL So, those we don't have control over.  

post #28 of 36

Well, they aren't based on anything I have ever looked up.  Kraft Mac-n-Cheese, Pfizer ADHD meds, and now Blackheart Spiced Rum--Seduction in a bottle.  Um...yeah....if they are targeted, it is pretty rotten aim.  lol  I do see targeted ads when I use search engines, and on other sites, but not on  this site.

post #29 of 36
I wish I knew more about how they work. I'm kind of jealous you got a rum ad though. Lol
post #30 of 36

AdinaL- Are you saying that we see the mac and cheese ad based on what we personally search for or communally, if some folks on mothering have searched for things that bring up the kraft ad? I have seen this ad a lot on here lately but not other sites?

 

Was going to mention the option of 'healthier' box mac n cheese such as Annie's Organic. That even if you determine as a parent the need for quick, easy, instant type and yes, even fairly cheap meals, there is pretty much an organic/more natural ingredient option for everything out there: candy, chocolate, ice cream, mac n cheese, corn dogs (we also buy the gluten free organic version), pizza, soda, etc. etc. I confess to living off a fair number of frozen, ready-quick options since having baby#4 ...17 months ago...:D I recognize that the boxed Annie's Mac may cost around 3 bucks a box, compared to Kraft which is maybe a dollar. There is a fairly natural Trader Joes brand that is middle of the road, I believe. I wish everyone would know about and choose organic options of these things when possible, which are just as tasty if not more so. Not to mention that much healthier for human consumption. Maybe even fair trade, some of them. My family feels the price difference, believe you me. Shopping for a family of 6 on a teacher's salary is not easy. :o  But compared to a meal out, what have you, even the organic is way cheaper. 

post #31 of 36

well I get the mac and cheese ad I think because I post of my shopping and having a child. but not nesscary on this site most of my posting is on facebook. I posted about my son's ADD on facebook and here I get the phzier ads so I guess it saves it in your browser. I erased my cookies recently but still get them.

post #32 of 36
Quote:
Originally Posted by AdinaL View Post
 

Hi ladies. :)

 

We sell a certain percentage of the ads - stuff that is really well targeted, like Ergo, Hyland's, etc.  And then we have the ad service ads.  Those are based on your cookies, sites you may have recently visited, and they show different for a lot of people.  A while back I got nothing but TV ads for shows like Mistresses because I had visited a TV site. LOL So, those we don't have control over.  

 

Pretty sure this is not true in this case. There are some ads that are clearly targeted at me specifically based on past searches. But the Kraft ads, Twix ads, and ADHD medications I only see here because I'm not searching for anything related, and the fact that many of us are seeing the exact same ad implies that it isn't targeted at individuals.

post #33 of 36

well after the  adblocker was added to my browser i'm still getting the adhd ad. and can't say that isn't my browser but I did erase my cookies. I don't mind most of the ads the kraft one drives me up the wall.

post #34 of 36

I'm currently seeing flu vaccine ads.  I know MDC is not anti-vax, but rather informed consent, but this seems problematic to me.

 

post #35 of 36
Quote:
Originally Posted by waimeagirl View Post

I guess it strikes a cord in me because that equation is faulty. There is nothing wholesome and natural about Kraft Mac n cheese. I understand advertising needs to happen but for anyone who comes to this sight who maybe does not have a strong educational back ground, or passion for making informed choices would make the assumption that because Mothering supports them as advertisers that it must be wholesome and natural.
It is more than a little discouraging that a site dedicated to natural living and a beacon of light for wholesome living can make any correlation to a shelf stable, chemically laden food imposter as a wholesome choice for nutrition.
Super disappointing....makes my heart ache a little that a magazine and site I have had so much respect for has gone the way of big box advertisers. ; (

I agree with this.  I understand the need to bring in revenue, but I don't want to visit a site that takes money from companies that I don't believe in.  I don't want to support that financial relationship with my mouse clicks.  I don't have super strong feelings about Kraft.  We don't buy it, but I can think of worse sponsors.  I've gotten angry in the past about some of the ads that pop up, and I just want to encourage MDC and the ad supplier to develop a better filter for ads, and do more direct ad sales (like the ergo, etc. that totally fit the identity of the site).

post #36 of 36

I see the exact same ads on Backyard Chickens, which uses the same platform as MDC.  Unfortunately for the advertisers, I have learned to avoid looking at them and only get irritated when I have to navigate around them to move between subscriptions, etc.  so I don't trigger the video on the hover ads.  I never even noticed that was a vax ad until someone pointed it out.  

 

The vax ad really does cross the line, since it comes in conflict with a stated position (can you imagine an ad for a CIO book, or a "hands on" discipline book?  Or a "Circ At Home!" kit?)  At some point, I agree the question needs to be asked about what kind of money is made by these stock ads, and secondly, whether the company that offers them can't target better.

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