From your link
This is what it says on the website under product information:
Kashwére features a very stylish "cashmere like" products at "un-cashmere like' prices. Our line of products are amazingly soft with the luxurious feel of cashmere, yet only you will know it's not cashmere! Best of all, Kashwére fabric can be machine washed and dried without worries of wrinkles or shrinkage! Kashwére products offer a wonderful alternative to cashmere. Unlike other luxury fabrics, it is easy to care for. Simply toss it on your washing machine and dryer. Kashwére even recycles your dryer's heat to return the garment to its original softness.
Kashwére Chenilla: (100% Kashwére Chenilla Synthetic Micro fiber) One of a kind fabric created by Kashwére to change the way you think of softness.
* Available in luxurious robes for Children and Adults.
* Various styles of baby blankets; baby apparel & throws.
* Luxuriously soft and plush.
* 100 % washable and dryable.
* Remarkably stain resistant.
* Will not wrinkle, pill or ever shrink.
* Extremely durable and absorbent.
* Very stretchable and easy expanding fabric.
Simply the finest and most luxurious fabric that your skin will ever feel.
