Anti-Breastfeeding commercial

[MOM2ANSLEY]

I was just wondering if anyone has seen this commercial...and does it bother you as much as it does me???

Its a commercial for natural gas I think...
It starts with a baby crying...Mom gets out of bed...flips the light switch, but there is no electricity... she is able to warm her babies bottle because she has a gas stove.

...If she was bfing she would not have to fix bottle....the gas made it possible to heat the bottle...but if the lights were out for a while the formula in fridge could go bad...natural gas would not fix that...I guess whoever thought of thhis commercial did not bf their little ones!!!

[Quirky]

every time i see it i rant and rave....

if she were cosleeping and breastfeeding all she would have to do is roll over and feed her baby!!!

stupid ad

[Friendlymama]

I guess I don't understand the commercial.

My sister ffds, but she never uses a stove or a bottle warmer to make her bottles. She just uses warm water from the tap.

Of couse it's ALWAYS just easier to roll over and put a boobie in the babe's mouth, but who would warm up a bottle on the stove or in the warmer instead of just using warm water from the tap?

But anyway, yeah, any commercial that shows a bottle over the boob is annoying. I know what you're saying.

[Quirky]

i'm guessing whatever brilliant ad exec thought that one up probably doesn't have kids...

[zinemama]

Actually, there is a reason to warm the water on the stove instead of using it from the tap: if you live in an older home, you probably have lead pipes, and hot water tends to dissolve the lead - not in huge amounts, of course, but it adds up, and better safe, etc. This is why when boiling water for pasta (or whatever) we always use cold.

[Meiri]

If you're warming a bottle up with hot-from-the-tap water, none of the water is going INTO the bottle, so lead is not an issue.

That said, I also only use cold water for food prep and to cook in, not because of lead pipes, but because of lead solder where the pipes are joined.

[mom3]

Living in Texas that was on the TV a lot. I ranted the first couple of times I saw it and then dh started changing the channel when he saw it coming on. I guess I should stop "preaching to the choir" like he keeps telling me : .

[lilyka]

Dang I hate commercials like that. I don't know anyone who warms bottle period. Everyone I knowserves them at room temp or fresh from the fridge. But that is beside the point. It is the same whenever here is some disaster. everyone starts screaming "Oh the babies! The don't have any milk! You have to send money for fomula and water!" When all of those babies would be just fine if thier mamas were nursing them.

[nancg]

Well, I guess I don't see it as anti-breastfeeding so much as a good advertisement for the fact that formula-feeding makes a baby dependent on fossil fuel use for nutrition.

Nancy
mom to nurslings Emily (3.5) and Hazel (10 months)

[Piglet68]

Originally posted by nancg
Well, I guess I don't see it as anti-breastfeeding so much as a good advertisement for the fact that formula-feeding makes a baby dependent on fossil fuel use for nutrition.

:LOL :LOL :LOL

[mama_kass]

I don't think this comercial was meant to bash or undermind bf. I think they just came up with a common concern that most parents would relate to and persuade them to think of using gas instead of electric. It is just an unfortunate fact that American babies are fed formula far more often than breast. If this were not the case such a commercial would not be effective, therefore not used. To me it illistrates the real problem that exists...formula is overused and we need to get more mother's to bf.