I am not big on formal kick counts at all. I think the key is just mental noting that movements are still happening normally every day and then if there is a decreased movement noted, maybe lay down and do a kick count.
But I am definitely not interested in daily kick count logs. I can very clearly feel the baby moving and will note in my mind, "Oh! Good morning, Baby" or "Okay, that was great movement for quite a while, nothing to worry about."
Then on a day when baby just isn't moving much, I evaluate how I could help that and do some of the tricks to get movement going AND then make a mental note that if I have to keep doing tricks, I may want to call and get checked out.
However, having said all that, a new mama or someone who really needs a daily log for piece of mind - go for it!