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Well pick me up off the floor!  

post #1 of 4
Thread Starter 
I just opened my Superstore flyer and looked at the special baby insert. I take a peek inside and what do I see?

"Baby Stages Tips:
Breast Milk
*The perfect food and the ideal method of feeding your baby
*Health Canada recommends mothers breast feed their baby exclusively for 6 months and continue up to 2 years or longer."

I am still shocked at the 2years or longer part. Granted, its on the same page as the formula coupons, but its still nice to see it in print that 2 years is normal and expected.
post #2 of 4
Maybe some nice closet lactivist made sure it got printed there to "offset" all the formula ads! Or to persuade the moms coming in to "try" formula since they'd been told their LO is "too old now".

post #3 of 4
Thread Starter 
Good point!
post #4 of 4
Very cool!
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Mothering › Forums › Breastfeeding › Lactivism › Well pick me up off the floor!