It wasn't until I started making the mac & cheese that i realized the two cans of evaporated milk I bought were NESTLE!
I couldn't believe it! I thought I was always conscious of the label. Many times I have put back European sweets and beverages because I saw in very fine print on the back that they were imported by Nestle. Here I bought two cans with N***** boldly emblazoned across the front.
Funny thing is, I remember looking at the no name brand and watched my hand be guided by some invisible (evil) force to pick up those darn red and white cans.
That will never happen again.
It just goes to show you the power of branding and mass marketing.

I couldn't believe it! I thought I was always conscious of the label. Many times I have put back European sweets and beverages because I saw in very fine print on the back that they were imported by Nestle. Here I bought two cans with N***** boldly emblazoned across the front.
Funny thing is, I remember looking at the no name brand and watched my hand be guided by some invisible (evil) force to pick up those darn red and white cans.
That will never happen again.
It just goes to show you the power of branding and mass marketing.











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