I haven't read the books... so my opinion is indubitably going to differ from those who have! TV/movies never can quite live up to the books.
I like the show. I like how the relationship between Sookie and Bill has been portrayed, and I didn't find him creepy... though his hair looks awfully greasy, blech. I found him charming and old fashioned.

But maybe my romantic imagination is making the best of it.
The actress playing Tara gets on my nerves, too.
Interesting spoilers... I wouldn't've guessed there was so much more going on than was shown already.