or Connect
Mothering › Mothering Forums › Baby › Babywearing › Motrin bashes baby wearing
New Posts  All Forums:Forum Nav:

Motrin bashes baby wearing - Page 2

post #21 of 90
Here is a Facebook group I just joined about that-- hopefully y'all can see it and it isn't linked into my profile somehow.

http://www.facebook.com/friends/?ref...3467500&ref=mf
post #22 of 90
I hope everyone has sent them an email to hopefully have this ad removed from the motrin site. I'm beyond disgusted.
post #23 of 90
Yeah, it's a pretty bad ad. Even after reading this thread, I was surprised when I went to watch it how negative it was on babywearing.

You know, I find it weird how often parenting techniques that make my life EASIER (breastfeeding, co-sleeping, babywearing) are framed as things that make a mom's life HARDER. I wear my kids in part to keep ME happy -- it's not a sacrafice I do for my kids.

* Jaime
post #24 of 90
Quote:
Originally Posted by lolar2 View Post
Most Motrin campaigns, it seems to me, talk about "everyday" aches and pains from normal daily life. So it's good IMO that they are treating baby-wearing as normal daily life.
This is my take on it too.
post #25 of 90
Emailed them.
post #26 of 90
H & I were both in shock. What a horrible ad.
post #27 of 90
I started a Facebook group if any of y'all are on Facebook.

http://www.facebook.com/group.php?gi...3467500&ref=mf

Go get 'em ladies!

-Vijay
post #28 of 90
Weird. That was mine and DH's response.

I hate when "media" or anyone for that matter paints a child as a "burden" upon their parents.
post #29 of 90
Oh wow, you had already posted it, sorry.

And everyone please mark your calendars to note this is the first time I have ever disagreed with Ruthla.



-Vijay
post #30 of 90
oh, brother!! How sad an ad...
post #31 of 90
I wrote them.

Quote:
To Whom it May Concern,
Not sure what you were thinking when you came up with the "babywearing...pain" add. The add is absurd and disrespectful to mothers and to the hard working people who make and sometimes hand make quality baby carriers. Perhaps you should have studied out the benefits to baby as well as the quality carriers made for mothers that have been endorsed by chiropractors. When a baby is "worn" correctly neither baby nor mother suffer. Absurd. I am so disappointed in your add, I will not be purchasing your products for my family and I will be passing this along to everyone I know. It's not the add in and of itself, but the underlying messages throughout. What a blatant slap in the face to natural family living mothers who choose to tend to their babies rather than leave them sitting in a baby bucket for half their baby life.
post #32 of 90
I emailed them. I will not be buying Motrin products as long as this ad is still running. Babywearing correctly puts less strain on my back than carrying my babe in arms. And I'm sure Motrin would *never* say a mother shouldn't carry her baby, right? :
post #33 of 90
yep, i emailed them too. horrible.
post #34 of 90
I emailed them, too. It was pretty offensive, IMO. DH was appalled as well.
post #35 of 90
I don't disagree that babywearing CAN hurt, but the idea that it MUST, coupled with the encouragement of mommy-martyrdom, makes me really, really hate this ad.
post #36 of 90
Quote:
Originally Posted by Arwyn View Post
I don't disagree that babywearing CAN hurt, but the idea that it MUST, coupled with the encouragement of mommy-martyrdom, makes me really, really hate this ad.
ITA. And the way the minimize the effects of bonding and less crying. They could have made the point without being so patronizing.
Oh, I guess this is probably what you mean by "mommy-martyrdom". Sorry. I'm slow today.
post #37 of 90
No, the martyrdom came in with the "But I do it anyway, because it's for the kid" crap.

Not that we don't do that sometimes, but I hate the cultural encouragement of it. I LIKE wearing my baby (and my toddler, and am looking forward to wearing my preschooler), it feels good, and the fact that HE enjoys it and it's good for him too is a really nice thing also, but not something I should martyr myself for. Martyrdom is not good for kids!
post #38 of 90
Quote:
Originally Posted by lolar2 View Post
Most Motrin campaigns, it seems to me, talk about "everyday" aches and pains from normal daily life. So it's good IMO that they are treating baby-wearing as normal daily life.
It's not presented as normal, though. It's presented, explicitly, as "fashionable." The idea that I'm doing it for fashion, or to look like a "real mom" (: whatever that means) is insulting enough.
post #39 of 90
I emailed them. Grrrr. :
post #40 of 90
I told them that I found their commercial to be much more painful than I ever found babywearing.
New Posts  All Forums:Forum Nav:
  Return Home
  Back to Forum: Babywearing
Mothering › Mothering Forums › Baby › Babywearing › Motrin bashes baby wearing