Burger King Peddling Twilight to children - Mothering Forums

Forum Jump: 
 
Thread Tools
#1 of 12 Old 06-28-2010, 03:21 PM - Thread Starter
 
deesmomma's Avatar
 
Join Date: Jul 2004
Location: Crestview, FL
Posts: 69
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
I hope this is the right forum to post this in, my apologies if not. I just cannot get over how they are peddling Twilight (Eclipse even!) to children. We don't usually get kids meals at all, but my daughters' birthday party was this weekend and the grandparents came to take them out for a little while so we could finish cleaning and getting ready. They took them to Burger King b/c its the only place in town with an inside playground and its 100 degrees out right now. They came back wearing Edward and Jacob burger king crowns and a holographic (sparkling) Edward ring as a toy. I was so disgusted and I don't know, shocked? that I didn't even know what to say. Twilight for the 3-7 crowd. My 7 year old held up the ring and said, "Look mom, it has a boy on it!" Thank you, Burger King. Before that day, she didn't have a clue what Twilight even was. Now she wants to know all of their names.

Now, I've always been against marketing to children, but this, in my opinion, is a little extreme. Its clearly a YOUNG ADULT book, not a children's book and its a PG-13 movie they are promoting. Its blatantly wrong on many, many levels.

I was just wondering is anyone else upset over this? Can I get some input as to how to go about complaining properly, who to contact, what to do, etc? I would very much appreciate it.

"Tell me and I forget. Teach me and I remember. Involve me and I learn - Benjamin Franklin"
deesmomma is offline  
Sponsored Links
Advertisement
 
#2 of 12 Old 06-30-2010, 02:38 AM
Administrator
 
adinal's Avatar
 
Join Date: Jul 2002
Location: Portland, OR
Posts: 24,478
Mentioned: 22 Post(s)
Tagged: 0 Thread(s)
Quoted: 71 Post(s)
That's so wrong, it's almost funny.

I hope you get some good input on who to take this too, because yes, that's wrong, IMO.

winner.jpg Adina knit.gifmama to B hearts.gif 4/06  and E baby.gif  8/13/12 (on her due date!) homebirth.jpg waterbirth.jpg

 

adinal is offline  
#3 of 12 Old 06-30-2010, 02:44 AM
 
eclipse's Avatar
 
Join Date: Mar 2003
Location: Mexico
Posts: 7,440
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
That's just. . .weird. Really, who came up with that one? I'm less mad and more completely baffled.
eclipse is offline  
#4 of 12 Old 06-30-2010, 03:59 AM
Banned
 
stik's Avatar
 
Join Date: Dec 2003
Posts: 1,860
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
That is weird.

McD's is promoting the live-action Avatar movie, which I object to because of the racebending controversy, and also, honestly, because the sculpt on the Katara action figure was heinous. It sounds like an all-around bad week for kids meal toys.
stik is offline  
#5 of 12 Old 06-30-2010, 04:53 PM
 
homefrontgirl's Avatar
 
Join Date: Oct 2006
Posts: 395
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
This sort of stuff drives me nuts too. The Campaign for a Commercial-Free Childhood has a petition: http://salsa.democracyinaction.org/o...ction_KEY=3878. HTH.

B.
Mama to : July '06
homefrontgirl is offline  
#6 of 12 Old 07-02-2010, 03:15 AM
Banned
 
Join Date: May 2006
Location: Lost in a good book (in San Diego)
Posts: 4,729
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
BK has been SO bad the last few years. Did you see the article the head of the marketing team just wrote? He lead this ad agency (they did that big butts spongebob ad), and he recently decided he's not going to do work like that anymore, no marketing to children.

Twilight for little kids is RIDICULOUS. Those books are for tweens (real ones, not 8yos) at the VERY least IMO. Thank goodness for CCFC!
St. Margaret is offline  
#7 of 12 Old 07-02-2010, 09:22 PM
 
tbone_kneegrabber's Avatar
 
Join Date: Oct 2007
Location: West Philly
Posts: 2,748
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
We went to a Burger King the other day while on the road (driving 8 hours) and ds (who is not yet 3) received an Indian Jones toy with his meal. Not only is Indian Jones not a movie for little kids, its also from several years ago! We thought it was very weird and a very hard toy to play with on top of that!
tbone_kneegrabber is offline  
#8 of 12 Old 07-02-2010, 09:44 PM
 
kittywitty's Avatar
 
Join Date: Jul 2005
Location: The Room of Requirement
Posts: 13,061
Mentioned: 1 Post(s)
Tagged: 0 Thread(s)
Quoted: 8 Post(s)
Wow, really? I haven't been to BK since getting possible food poisoning there a couple of weeks ago. Twilight is REALLY not appropriate for kids, and I've read the books so I'm not totally anti-Twilight. I can't believe they'd have it for kids!

AP Mom to 5 knit.gifhomeschool.giftoddler.gif
 
  

kittywitty is offline  
#9 of 12 Old 07-03-2010, 04:11 AM
 
jakesmama's Avatar
 
Join Date: May 2005
Posts: 667
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
My ds got the same ring and had the same reaction (he didn't know a thing about Twilight up until then). That "toy" is totally creepy also.
jakesmama is offline  
#10 of 12 Old 07-03-2010, 04:21 PM
 
kate42's Avatar
 
Join Date: Feb 2003
Location: Chattanooga
Posts: 3,444
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
I will definitely be looking for ways to contact BK about this...just yesterday, DD told me that she's on Team Jacob because she doesn't trust vampires. I asked here where in the world she got that from and she said that a BK commercial came on when she was watching Garfield.

DH went to see Eclipse last night and DD was sad/mad that she couldn't go. She asked why, he told her that it's a grown-up movie. She asked, then, why does BK have toys for it? A valid question from an almost-seven-year-old, I thought.

What is Eclipse rated? PG? PG-13?
kate42 is offline  
#11 of 12 Old 07-03-2010, 04:25 PM
 
kate42's Avatar
 
Join Date: Feb 2003
Location: Chattanooga
Posts: 3,444
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
I answered my own question. It's PG-13. So why on earth is it being marketed to kids so much younger???
kate42 is offline  
#12 of 12 Old 07-03-2010, 09:22 PM
 
ilovermybabies's Avatar
 
Join Date: May 2010
Location: epping, nh
Posts: 12
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
i too could not believe it when i saw that bk was handing out twilight toys to children...i am a fan of the books but when my 3 year old runs around with a jacob toy its very odd to me..
ilovermybabies is offline  
Reply

Quick Reply
Message:
Drag and Drop File Upload
Drag files here to attach!
Upload Progress: 0
Options

Register Now

In order to be able to post messages on the Mothering Forums forums, you must first register.
Please enter your desired user name, your email address and other required details in the form below.
User Name:
If you do not want to register, fill this field only and the name will be used as user name for your post.
Password
Please enter a password for your user account. Note that passwords are case-sensitive.
Password:
Confirm Password:
Email Address
Please enter a valid email address for yourself.
Email Address:

Log-in

Human Verification

In order to verify that you are a human and not a spam bot, please enter the answer into the following box below based on the instructions contained in the graphic.



User Tag List

Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page


Forum Jump: 

Posting Rules  
You may post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are Off