New Moon Needs Your Help

New Moon Girl Media's mission is to help girls, ages 8 to 12, discover their unique voices and express them in the world in ways that matter. Through active girl involvement and participation, they provide respectful, creative, energetic and safe communities where girls explore, discover, create, grow and share their voices to make a positive difference in their lives and in the world.

You won't find diet advice or popularity contests at New Moon Girls. The magazine is 100% advertising-free and dedicated to helping girls discover and honor their true selves. Created by girls, for girls, every issue is pure inspiration. Unfortunately, it may not be able to continue. Joe Kelly sent out a heartfelt letter today. Please do what you can to help.

From Joe:

You know how crucial it is to empower today's girls with healthy, positive media--alternatives to the toxic media drenching our daughters.   New Moon Girls [1] online community and magazine gives girls ages 8 and up a safe, exciting, supportive space to express themselves and hear from other girls around the world. Girls who could be the next Courtney Martin (a finalist this week in Washington Post's America's Next Great Pundit [2] contest) whose first article was published in New Moon when she was a girl, 14 years ago.

Sadly, this will all end on 12-31-09 without your help.

New Moon has had a tough year like many other businesses. Even with a lot of effort, we haven't succeeded in bringing in additional investors this fall, and it's time to add a new strategy to keep New Moon alive. We have until Dec 31 to reach monthly break-even so that New Moon can grow in the future.

Have we tightened our own belts?  You betcha! Right now our monthly expenses are 65% less than they were a year ago.  But we still have a gap of $7500 a month to break-even.  The good news is that with your help we can close this gap.  The gap amounts to only 250 additional orders a month @ $29.95.


You can help by:

• Sponsoring memberships for libraries, schools and programs serving low-income girls. It's quick and easy to sponsor one, ten or 100 girls [3] - every dollar matters!
• Buying memberships for all girls 8-14 that you know. Our holiday special saves you 50% [4]after the first order.
• Telling everyone what you value about New Moon.  Link to us, and follow us on Facebook [5] and Twitter [6] and share with your FB friends and Tweeps.

Please act today so the media universe for girls won't be totally dominated by Stardoll.com, Seventeen magazine, and worse.

With your help to sponsor memberships for non-profits and to give New Moon as gifts, we can continue to ensure a media that lifts girls' aspirations, increases their power, and gives them an outlet for their unique perspectives and voices.  I'm sending this email to everyone I know and asking you to do the same.

Also, if you (or someone you know) would like to learn more about becoming an investor in New Moon, contact Nancy Gruver: nancyg@newmoon.com [7].

All the best,
Joe