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Discussion Starter · #1 ·
Irving news pulls breastfeeding cover, fires editor<br><br><a href="http://nb.cbc.ca/regional/servlet/View?filename=nb_breastpaper11102005" target="_blank">http://nb.cbc.ca/regional/servlet/Vi...tpaper11102005</a><br><br><br>
Last updated Oct 11 2005 02:27 PM ADT<br>
CBC News<br><br>
The Irving newspaper group has pulled the latest issue of Here magazine from store shelves and fired its editor after a photo of a breastfeeding baby appeared on its cover.<br><br>
The photo is an extreme close-up of a tiny baby suckling at its mother's breast. The cover promoted a story about World Breastfeeding Week, which began Oct. 1. The story also highlighted the low rates of breastfeeding in New Brunswick.<br><br>
(see link for full article and pictures of both the original and replacement cover photos)<br><br>
Janice
 

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Well, I know if I lived there I'd not be wasting my time with their rag anymore.<br>
Probably wouldn't be seeking out their advertizers either.
 

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This should be posted at the 3 minute activist at <a href="http://www.promom.org" target="_blank">http://www.promom.org</a>
 

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I have had it up to here with the Irvings. They literally own New Brunswick, and have made so many horrid decisions for that province. It doesn't suprise me that they pulled the picture and fired the editior. They are renound for being heartless (and senseless!).<br><br>
Anyway, besides writing to them (anyone know how?) there needs to be a nurse-in somewhere there right? I think Jo-Anne Elder the LLL Leader in Fredericton, NB would be enthusiastic about spear heading some form of protest (though being an LLL Leader is in conflict with political "agendas"). We'd have to get her number from the LLL referal line 1-800-665-4324 in Canada.<br><br>
I can touch base with my contact in the Public Health Unit in Fredericton (a public health nurse who extended breastfed and is a lactivist). I'm not sure what I can suggest for her to do besides get a hold of the publication and write a letter to them.<br><br>
I have a really great contact in St. John, NB too who is also a lactivist (another inspiration to me while I was pg with my first). She also dislikes the Irvings with a passion. I know she will be willing to help in any way that she can. I believe Irving has its headquaters in St. John because of the ports being right there.<br><br>
I'm feeling very scatter-brained lately, so just tell me how I can help, and I will.
 

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Discussion Starter · #7 ·
I've been away - other than posting this item, I've had no time to look any further into this. (ie can someone find an email address for Irvings or the paper?)<br><br>
Re; what to do, as usual, I think the local need to advise as to a nurse-in or whatever they think is best.<br><br>
FYI, The current co-chair, and the past co-chair, of the Breastfeeding Committee for Canada was from New Brunswick, and the Gov't has supported bfing in the past (helped fund a conference about 5 years ago). But don't expect the BCC to take a lead in this, they don't really get involved in this kind of thing (I think)<br><br>
Siana, re: Jo-Anne - if you want to contact her, I have her email address, you can contact her. I will not. I have corresponded with her before, and I am clearly of the understanding that she does not see the kind of advocacy that I do, as being what she wants to participate in. She likes mother-to-mother support, and leaves nurse-ins to others. I may be wrong, but I'm not contacting her on this one.<br><br>
If I find out anything more, I'll let you know. I'm enjoying the last few days of fall here, by being out-of-doors as much as possible.<br><br>
Janice
 

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There was a story about this last Friday on ATV Evening News, (our regional news.) During that piece, the editor said she had volutarily left the paper for unrelated reasons. It says something similar in the article in the link, but I'm confused as to how they could fire her after she already gave her notice?<br>
The ATV News coverage was very pro-BF (their second story on BF in as many weeks, both positive.) All people interviewed expressed disappointment and confusion over why the cover was pulled.<br><br>
I wasn't aware the paper was owned by the Irvings. (I shouldn't be surprised...they really do own most everything in N.B.) J.D. Irving has a house not far from mine...maybe I'll go sit on the sidewalk in front of his house and nurse ds. <img alt="" class="inlineimg" src="http://www.mothering.com/discussions/images/smilies/pinktongue.gif" style="border:0px solid;" title="raz"><br><br>
Anyway, the newspaper's site is <a href="http://herenb.ca/" target="_blank">here.</a> There's some contact information under the link that says "about us," but I notice the first contact is the fired editor. <img alt="" class="inlineimg" src="http://www.mothering.com/discussions/images/smilies/shrug.gif" style="border:0px solid;" title="shrug"> Interesting, I know their staff writer (used to babysit him,) and some of their contributers, one of whom had his first baby on Saturday. I wonder if his baby will be BF'ed.
 

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Discussion Starter · #9 ·
abac,<br>
thanks for the link to the paper <a href="http://herenb.ca/" target="_blank">http://herenb.ca/</a><br><br>
I checked out the forums (Saint John's forum had the most discussion), and learnt a bit more. It seems that probably the firing of the editor is unrelated. It seems that the higher-ups in the paper, did approve the original cover, but when it hit the stands, some distributors and/or advertisers complained (started calling the paper) and so they pulled the paper, recalled the already distributed copies, and re-issued with the new cover.<br><br>
So the people to complain to, may be the owners for having no backbone, and the let the advertisers know that this kind of cover is okay? (being careful not to attack any one advertiser - cause you wouldn't really know which ones complained, and which were okay with it?) I think they all just need to be reassured that the general audience, and in particular the audience for *HERE*, are really okay with, and even support, the original photo.<br><br>
Janice
 

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Discussion Starter · #10 ·
Covergirl mother says breast is best<br>
Last updated Oct 12 2005 05:03 PM ADT<br>
CBC News<br><br>
The nursing mother whose photo was pulled from the cover of an Irving-owned newspaper says outdated attitudes prevent many moms from giving their babies the healthiest start possible.<br><br><br><a href="http://nb.cbc.ca/regional/servlet/View?filename=nb_breastfedfollo20051012" target="_blank">http://nb.cbc.ca/regional/servlet/Vi...dfollo20051012</a><br><br>
see link for full article<br><br>
Janice
 

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I think that mother is completely right it is this type of attitude that makes the moajority of women uncomfortable with nip or just plain bf'ing. It sad really and our children are paying the price <img alt="" class="inlineimg" src="http://www.mothering.com/discussions/images/smilies/greensad.gif" style="border:0px solid;" title="greensad">
 

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<img alt="" class="inlineimg" src="http://www.mothering.com/discussions/images/smilies/soapbox.gif" style="border:0px solid;" title="soapbox">
 

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Discussion Starter · #13 ·
I just heard from Gail Storr of New Brunswick (co-chair of the Breastfeeding Committee for Canada) She writes:<br><br>
In reality the incident did us a favour. I ended up with a waiting list for a breastfeeding workshop I was doing that week jointly sponsored by the New Brunswick Advisory Council on the Status of Women and the Saint John Breastfeeding Alliance. Also I did four radio and TV spots and they all emphasized the low breastfeeding rates in NB and what could be done to change that more than the sensationalism of the cover being pulled so in the end it was a good news day for breastfeeding in N.B.<br>
Cheers, Gail<br><br>
Gail Blair Storr RN, PhD<br>
Professor, Faculty of Nursing<br>
University of New Brunswick<br>
P.O. Box 4400<br>
Fredericton, N.B.<br>
E3B 5A3<br>
506 458-7643<br><a href="mailto:[email protected]">[email protected]</a>
 

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<img alt="" class="inlineimg" src="http://www.mothering.com/discussions/images/smilies/thumb.gif" style="border:0px solid;" title="thumbs up"> Cool!
 
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